The Marine Stewardship Council (MSC) today published its 2015-16 Annual Report, highlighting market engagement and growth in MSC certified fisheries and supply chain, as MSC certified catch nears 10 million tonnes.
The report, from sustainable fishers to seafood lovers, showcases the organisations and individuals driving change from ocean to plate.
The volume of MSC certified catch has increased by six percent since 2014-15, while the MSC certified supply chain has climbed 16% over the same period. Between April 2015 and March 2016, the number of processors, restaurants and caterers with MSC Chain of Custody grew from 2,879 to 3,334 companies, operating in 37,121 sites across 82 countries. More than 20,000 products now carry the blue MSC label and can be traced back to fisheries which meet the MSC’s world-class standard for sustainable fishing.
“Accelerated growth in the MSC certified supply chain, and more MSC labelled products, demonstrate a growing demand for traceable, sustainable seafood,” says MSC CEO, Rupert Howes.
More retailers and brands are choosing to use the MSC label to communicate their commitment to sustainability.
“Their leadership is helping to drive a chain reaction, from ocean to plate. From certified ﬁshers to seafood consumers, everyone plays a vital part in ensuring that our oceans are thriving for generations to come.”
A growing market
The MSC’s report highlights just some of the commitments made by leading retailers. They include Lidl Germany’s extended range of MSC labelled products, along with initiatives from Sainsbury’s, Carrefour, Migros, Coles and Aeon. The MSC’s 2016 consumer study also shows that sustainability is a key driver for seafood purchase, and consumers are prepared to change shopping habits to protect the oceans.
“The MSC provides a mechanism that serves to galvanize a diverse community of change-makers which is driving real and lasting impacts on the water. Thanks to our partners whose dedication is contributing to healthy oceans, now and for the future,” adds Mr Howes.
Impact on the water
MSC certified fisheries caught more than 9.3 million metric tonnes of seafood in 2015-16*, representing almost 10% of the total global wild caught seafood by volume. MSC data shows that 83% (2.6 million tonnes) of seafood caught in the Northeast Paciﬁc and 40% (3 million tonnes) of wild catch in the Northeast Atlantic is now MSC certified. As of 31 March 2016, 286 fisheries were MSC certified.
There were 38 newly certified fisheries in 2015-16 including some significant firsts: the Spanish Asturian fishing guilds became the first octopus fishery to gain MSC certification, while the China Southern Fishing Company was the first MSC certified tuna fishery in China. Canada also realised a major milestone with certification of the country’s first Atlantic cod stock. Certification of the 3Ps cod fishery marks a new chapter in the history of cod in Canada.
Alaska Pollock – one of only 10 fisheries worldwide to have been certified three times – along with African hake, Antarctic krill and Norway’s North East Arctic cod and haddock fishery were recertified in 2015. All over the world, MSC certified fisheries are delivering measurable, positive impacts in our oceans, from reducing bycatch to advancing scientific understanding of marine environments. MSC data show that over the course of their certification, 94% of certified fisheries are required to make at least one improvement to maintain their certificate.
“Increasing accessibility of the MSC program to developing world and small-scale fisheries is also critical to achieving our mission,” says Mr Howes. “The MSC’s Global Fisheries Sustainability Fund, along with new tools and initiatives are aimed are helping more fisheries take their first steps on the road to environmental improvements.”
Tuna: a global resource
The report also highlights major tuna developments. The Indian Ocean Tuna Commission’s decision to adopt harvest control rules for skipjack tuna was a ground-breaking moment for tuna fisheries globally. The proposal came from the Maldives – the first country in the region to achieve MSC certification for its pole and line tuna fishery. It is hoped that this leadership will pave the way for increased collaboration in the management of other tuna stocks.
Growing demand for MSC certified tuna – which now represents 16% of the global tuna catch – is also reflected in John West Australia’s bold step to overhaul its supply chain to bring the country the world’s largest offering of MSC labelled canned tuna. Today, 97% of the company’s supply comes from the MSC certified PNA tuna fishery, which this year achieved certification of its yellowfin catch, accounting for half of all yellowfin caught within PNA waters.
4 Common Items That Can be Reused Again and Again
As a society we are getting much better at taking our obligations to the world and environment around us more seriously. This is undoubtedly a good thing! The effects of climate change are beginning to manifest across the world, and this is turning the issue from an abstract threat into a very real danger. Trying to introduce some greener, more eco-friendly practices into your life isn’t just a great way of doing something beneficial for society and the world around you. It is a wonderful way of engaging positively with the world and carries with it numerous psychological benefits.
Being a greener, more ecologically friendly person doesn’t require any dramatic life changes. Breaking or making a few small habits is all it takes to make your life a greener one. In this article we look at one of the easiest, yet most effective green practices to get into: reusing everyday items.
Jars and Containers
Glass and metal are widely recycled, and recycling is a good thing! However, consider whether any containers you buy, whether it’s a tub of ice cream or a jar of coffee, can be washed out and reused for something else. Mason jars, for example, can be used to store homemade pasta sauce and can be washed for future use. Once you start thinking about it, you will find endless opportunities to reuse your old containers.
An ice-cold soda is a wonderful treat on a hot day, but buying soda can get expensive, and the manufacturing and distribution of the drinks themselves isn’t great for the environment. However, by holding on to your old soda bottles and repurposing them as water bottles, you can save money on drinks, or use them to measure out water for your garden.
Most of the time groceries come in paper bags, which are better for the environment than the plastic alternatives, but they are less durable and thus harder to reuse. Whenever the store places your items in a plastic bag, hang onto it so you can reuse the bags again. If you want to take it one step further, consider looking into buying some personalized recycled bags. These bags are designed to last for a long time and are made of recycled materials. They look striking and unique, they’ll turn heads, and maybe even attitudes!
If you’re a keen gardener, then you will already probably know how to reseed your plants in order to ensure a fresh crop after each plant’s lifecycle. If you have space in your garden, or haven’t yet tried your hand at gardening, then consider planting a small vegetable plot. Growing your own veggies means that you’ll be helping to cut back on the emissions generated by their transport and production. The best part about growing your own food in this way is that, by harvesting properly and saving the seeds, you can be set up with fresh vegetables for life!
Reusing and recycling common household items is an easy way to make your world a little bit greener. Once you start looking for these opportunities you’ll realize that they’re everywhere!
These 5 Green Office Mistakes Are Costing You Money
The sudden interest in green business is very encouraging. According to recent reports, 42% of all companies have rated sustainability as an important element of their business. Unfortunately, the focus on sustainability will only last if companies can find ways to use it to boost their ROI.
Many businesses get so caught up in being socially conscious that they hope the financial aspect of it takes care of itself. The good news is that there are plenty of ways to go green and boost your net income at the same time.
Here are some important mistakes that you will want to avoid.
Only implementing sustainability on micro-scale
The biggest reason that brands are going green is to improve their optics with their customers. Too many businesses are making very minor changes, such as processing paperwork online and calling themselves green.
Customers have become wary of these types of companies. If you want to earn their business, you are going to need to go all the way. Bring in a green business consultant and make every feasible change to demonstrate that you are a green organization from top to bottom.
Not prioritizing investments by long-term ROI
It isn’t realistic to build an entirely green organization overnight. You will need to allocate your capital wisely.
Before investing in any green assets or services, you should always conduct a long-term cost benefit analysis. The initial investment for some green services may be over $20,000. If they don’t shave your cost by at least $3,000 a year, they probably aren’t worth the investment.
Determine which green investments will have the best pay off over the next 10 years. Make these investments before anything else. Then compare your options within each of those categories.
Implementing green changes without a plan
Effective, long-term planning is the key to business success. This principle needs to be applied to green organizations as well.
Before implementing a green strategy, you must answer the following questions:
- How will I communicate my green business philosophy to my customers?
- How will running a green business affect my revenue stream?
- How will adopting green business strategies change my monthly expenses? Will they increase or decrease them?
- How will my company finance green upgrades and other investments?
The biggest mistake that too many green businesses make is being overly optimistic with these forecasts. Take the time to collect objective data and make your decisions accordingly. This will help you run a much more profitable green business.
Not considering the benefits of green printing
Too many companies believe that going paperless is the only way to run a green organization. Unfortunately, going 100% paperless it’s not feasible for most companies.
Rather than aim for an unrealistic goal, consider the option of using a more environmentally friendly printer. It won’t be perfect, but it will be better than the alternative.
According to experts from Doranix, environmental printers have several benefits:
- They can process paper that has been completely recycled.
- They consume less energy than traditional printers.
- They use ink that is more environmentally friendly.
You want to take a look at different green printers and compare them. You’ll find that some will meet your needs as a green business.
Poorly communicating your green business strategy to customers
Brand positioning doesn’t happen on its own. If you want to run a successful green business, you must communicate your message to customers as clearly as possible. You must also avoid the appearance that you are patronizing them.
The best approach is to be clear when you were first making the change. I’ll make an announcement about your company‘s commitment to sustainability.
You also want to reinforce this message overtime by using green labels on all of your products. You don’t have to be blatant with your messaging at this stage. Simply provide a small, daily reminder on your products and invoices.
Finally, it is a good idea to participate in green business seminars and other events. If your community has a local Green Chamber of Commerce, you should consider joining as well.
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