Google lays out climate communication initiative
Half the battle with climate change is converting the multinational corporations to do something to curb their emissions. But the other half is, or rather should be, about utilising their status to communicate the facts.
And search engine superpower Google is doing just that, through a new initiative called Google Science Communication Fellows.
Drawing together 21 of the most talented and knowledgeable PhD scientists to effectively communicate the consensus around anthropogenic global warming to potentially billions of people.
The fellows will attend a workshop at Google’s Californian base in June, and afterwards, the most innovative science or climate projects will be invited to join an expedition to the Arctic as science communicators.
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