What is the True Efficiency of a Green Digital Business Model?



Shutterstock licensed photo - By Nad Sicily

Digitalization has become a core aspect of our economy. Over the last few years, it has improved efficiency and cost-effectiveness of organizations across the world. Unfortunately, it doesn’t always align with our green agendas. The good news is that embracing digitalization can cut our carbon footprint in many ways. The trick is to understand the benefits of a green digital business model for minimize the downsides.

Green Digital Business Model Effects:

Saves Trees

It reduces the need for paper, which leads to nearly four billion trees being cut down each year. Around 35% of all trees that are cut down are harvested for paper. If you use digitalization to minimize the need for paper, you can substantially limit the levels of deforestation around the globe.

Connects People

There are plenty of other ways that a green digital business model can help the environment. By allowing people to connect with each other around the globe, it cuts the need to travel for business or personal meetings. This reduces the carbon footprint of burning gas, as well as other less observable costs such as needing to purchase food at restaurants during business trips.

Video conferences were once a prolonged test of patience; however, this is no longer the case. There is a variety of video conference software, such as Skype for Business and GoToMeeting, that allow meetings to take place with remarkable connectivity. This eliminates many trials of organization as well as the need for commuting, which then reduces the transportation impact as well as the time, that some employees would have spent travelling. Furthermore, when combined with an advanced understanding of computing,  you can eliminate many office overhead costs by allocating work to the home space. This is especially beneficial for young businesses who are looking to save on costly professional spaces by eliminating them entirely.

Increases Efficiency

Working efficiently and sustainably are not mutually-exclusive ideologies. It is increasingly apparent that operating one’s business in a responsible manner does not mean operating at the expense of efficiency. There are a number of environmentally-conscientious choices the office space and employees can make that will benefit both the planet and your profitability. Accompanied with the advancements in technology, we are better equipped than ever to shed inefficient, old practices of the workspace and welcome better, greener ones.

Reduces Office Supplies

Computers are undoubtedly our best tool in the present day. Much of the workplace that was once passed around on paper now functions digitally. If at all possible, treat printing as a last resort. This can be as simple as advising against unnecessary printing, and opting for digital communication. You can store inventory, and data on the digital cloud rather than cumbersome paper. Assisting employees to operate in cloud storage and file sharing is time-saving practice, cheaper, and greener. Digital operations eliminate so much of the costly fringe office supplies such as pens, staplers, and files.

Optimizes Employee Efficiency

With some training, you can get your workforce to adopt much more efficient practices. An advanced understanding of computer software will equip employees to teach themselves how best to work efficiently. For example, when dealing with large amounts of data within a Microsoft Excel document, an employee can utilize Pivot Tables to quickly process what previously would have been a long-winded manual task. If you’re considering such training, then you can book here.

Automates Utilities

Developing computer programming skills can automate your workplace. By using automated utility software, you can reduce environmental impact and your overheard. With new thermostats and lighting controls, you can track the weather or time of day and adjust the internal temperature automatically. Being able to intuitively control the details of running an office vastly reduces your utility usage and environmental impact.

Digitalization Can Help Meet Your Sustainability Goals

Being aware of a business’ environmental impact is a fundamentally beneficial practice. Teaching employees to operate with consideration will lead to a better carbon footprint all around. Reconsidering outdated workplace practices with a green digital business model can cost less and give you a more dynamic business.


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