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A fond farewell to National Ethical Investment Week for another year

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A week may be a long time in politics, but it’s a tragically brief period to explore all the issues that surround ethical investment. Investors, advisers, fund managers, the leading industry bodies and media have come together to explain those issues. But the week is just the start.

“Now this is not the end. It is not even the beginning of the end. But it is, perhaps, the end of the beginning”, to quote one maverick and brilliant wartime leader. Over the last five years, NEIW has allowed us to pause and reflect on alternative investment strategies that minimise harm to the planet and people, but also deliver a profit. Just not at any cost.

As with Fairtrade Fortnight and Move Your Money Month, this period of focus is not just an arbitrary promotional event. Instead, it allows organisations with small dedicated teams and limited financial resources to punch above their weight.

The week really is just the end of the beginning. We are engaged in a war of sorts and we’re the smaller side. The overwhelming forces of profiteering unethical investment don’t want an enlightened investor population to question the long-term outcome of values-free investment strategies. These forces, consisting of supposedly impartial media, funds, advisers and individuals, argue that astute investors always maximise profit, whatever the cost. Their investments are at war with society and the environment in a rapacious pursuit of profit.

We disagree with their worldview. The planet and people matter too. There is no plan(et) B.

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There are four simple things that you can do.

Read our free guides:

– The Guide to Sustainable Investment 2012

– The Guide to Sustainable Banking 2012

– The Guide to Sustainable Investment 2012 (National Ethical Investment Week edition)

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This will quickly keep you up-to-date on the latest developments and thinking on sustainable investment, clean energy, responsible tourism and ethical retail. Click here to do so.

Do your own research

Your Ethical Money (part of EIRIS), Worldwise Investor (tied to adviser Holden & Partners) offer specialist ethical investment information. Interactive Investor, FE Trustnet and Morningstar all allow you explore ethical funds. The Sun recommends reading Blue & Green Tomorrow!

Speak to your financial adviser or wealth manager

Ask them questions about sustainable investment, your values and where you would like to draw a line on what you will invest in. If they sigh, roll their eyes or try and out you off then take a look at the long list of specialist ethical advisers in our Guides – all of whom will be more knowledgeable and sympathetic to your beliefs and values

If you want to seriously profit from investment you need to work on it and pay close attention. If you’re going to pay that close attention then seeking out the sustainable options isn’t that much extra work. If you trust your money to someone else, get them to do the work for you.

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And finally…

Blue & Green Tomorrow we just wanted to extend our heartfelt thanks to the dedicated  and brilliant team at UKSIF for putting on another fantastic week. Penny Shepherd, Pamela Lindegaard, Lisa Stonestreet, Caroline Escott and Tom Lafford; thank you.

Further reading:

National Ethical Investment Week 2012: the best articles from elsewhere

Understanding how your savings and investments are used is integral to sustainability

Ethical investors are not tree huggers, but air breathers (and responsible global citizens)

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The Guide to Sustainable Investment (NEIW edition)

Simon Leadbetter is the founder and publisher of Blue & Green Tomorrow. He has held senior roles at Northcliffe, The Daily Telegraph, Santander, Barclaycard, AXA, Prudential and Fidelity. In 2004, he founded a marketing agency that worked amongst others with The Guardian, Vodafone, E.On and Liverpool Victoria. He sold this agency in 2006 and as Chief Marketing Officer for two VC-backed start-ups launched the online platform Cleantech Intelligence (which underpinned the The Guardian’s Cleantech 100) and StrategyEye Cleantech. Most recently, he was Marketing Director of Emap, the UK’s largest B2B publisher, and the founder of Blue & Green Communications Limited.

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