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Philanthropy 2011

Philanthropy – the idea of the rich giving away their millions to help out others – is nothing new. But how is the idea coping now that we face such difficult economic times?

2011 has seen the creation of more billionaires than at any other point in history, but the wealth is far from being equally distributed. Blue & Green Tomorrow looks at the history of the good cause and where we are now.

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Philanthropy – the idea of the rich giving away their millions to help out others – is nothing new. But how is the idea coping now that we face such difficult economic times?

2011 has seen the creation of more billionaires than at any other point in history, but the wealth is far from being equally distributed. Blue & Green Tomorrow looks at the history of the good cause and where we are now.

We also look to see what is being done to get donors and organisations to continue giving and help to save lives whilst improving living conditions worldwide.

Download the report here.

Simon Leadbetter is the founder and publisher of Blue & Green Tomorrow. He has held senior roles at Northcliffe, The Daily Telegraph, Santander, Barclaycard, AXA, Prudential and Fidelity. In 2004, he founded a marketing agency that worked amongst others with The Guardian, Vodafone, E.On and Liverpool Victoria. He sold this agency in 2006 and as Chief Marketing Officer for two VC-backed start-ups launched the online platform Cleantech Intelligence (which underpinned the The Guardian’s Cleantech 100) and StrategyEye Cleantech. Most recently, he was Marketing Director of Emap, the UK’s largest B2B publisher, and the founder of Blue & Green Communications Limited.

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