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The financial advice market remains strong



The fifth annual Voice of the Adviser survey gathered responses from over 200 financial advisers, on the state of their industry, sustainable investment and the economy.  Today we look at the financial advice market where 2014 saw strong growth with promising signs for 2015.

The market for financial advice is strong with three quarters of advisers reporting an increase in their client numbers during 2014. Four fifths of advisers expect a rise in client numbers during 2015. Less than a tenth saw a decline in 2014 and expect a similar decline in 2015.

The biggest competitors to financial advisers are other finance professionals (accountants, stockbrokers, etc.), followed by the media, online advice sites and Friends and family. Those not getting advice remains one of the largest groups with two fifths of advisers say this is one of the principal ‘competitors.’

With pension and annuity reform three fifths of financial advisers expect their clients to require more advice in 2015, than they did in 2014.

To receive a copy of the full report please register for our newsletter here if you are an investor or here if you are an adviser.

If you’re looking for financial advice why not refer to our 2013 Guide to Ethical Financial Advisers.

Photo: Ken Tegardin

Further reading:

Australian National University to take sustainable investment advice from CAER

CAER stands by ANU fossil fuel divestment advice

The Guide to Ethical Financial Advice 2013

Gaeia, Barchester Green and financial advice on ‘sensible investment’

Simon Leadbetter is the founder and publisher of Blue & Green Tomorrow. He has held senior roles at Northcliffe, The Daily Telegraph, Santander, Barclaycard, AXA, Prudential and Fidelity. In 2004, he founded a marketing agency that worked amongst others with The Guardian, Vodafone, E.On and Liverpool Victoria. He sold this agency in 2006 and as Chief Marketing Officer for two VC-backed start-ups launched the online platform Cleantech Intelligence (which underpinned the The Guardian’s Cleantech 100) and StrategyEye Cleantech. Most recently, he was Marketing Director of Emap, the UK’s largest B2B publisher, and the founder of Blue & Green Communications Limited.