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Understanding the Ethics of Alcohol Production and Marketing

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All organizations must follow a certain code of ethics. Without ethics, we lose social responsibility. One sector where ethics is hotly debated is the alcohol industry. There’s a lot of disagreements that arise with the marketing and production of alcohol, and it’s important to understand where the industry stands.

Why Ethical Alcohol Production is Important

It’s common knowledge that alcohol can be a dangerous product if not used responsibly. Nearly 88,000 people die from alcohol-related causes each year, and it currently stands as the fourth leading preventable cause of death in the United States.

It’s particularly dangerous for teenage consumption. According to research from Mothers Against Drunk Driving (MADD), kids who start drinking are seven times more likely to cause an alcohol-related crash, and teen alcohol use results in more than 6,000 deaths per year.

Alcoholism is also a very serious problem. Not only can it cause severe health problems and even death, but it can also destroy the livelihoods of those who become addicted. Many don’t even realize they’re alcoholics, which makes their lifestyles more dangerous for themselves and those around them.

The statistics regarding the dangers of alcohol addiction fill up pages and pages of medical journals and blog posts. Because of this, ethics in alcohol production and marketing must be kept in check.

What Alcohol Companies Can Do

People make their own choices, so alcohol companies cannot be blamed for the statistics listed above. However, there are some things that can be done to greatly reduce the negative impact of alcohol on society. It’s all part of the industry’s approach to corporate responsibility and doing their part to ensure as little damage to health and wellness as possible. Here are some things manufacturers can do to reduce the negative impact of the product on society.

  • Be Careful in Advertising: As mentioned, alcohol in the hands of teenagers and alcoholics can be life changing. Being wary in advertising and avoiding marketing to underage drinkers is a big part of maintaining corporate responsibility. There are strict marketing standards that must be followed in order to avoid putting alcohol in the wrong hands.
  • Raise Awareness for the Dangers of Excess Alcohol Consumption: This may seem like a bad move for business, but it can actually be very good for a company’s image. Alcohol companies shouldn’t only be focused on selling as much of their product as possible. They should also express the dangers in order to promote a better quality of life for their customers.
  • Use Green Manufacturing Standards: Everything from the production of alcoholic beverages to the packaging and shipping can have a big impact on the environment. Alcohol manufacturers should avoid dumping harmful waste and seek recyclable packaging materials to reduce their impact.

What You Can Do

Alcohol companies will continue to sell beverages by the bushel, whether or not they adhere to ethical standards of production and marketing. There’s not much that can stop this, but you can do your part to promote greater ethics in alcohol production by supporting those businesses that are environmentally conscious. Look for companies who adhere to the above-mentioned standards and employ other practices that show their contribution to society.

 

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Ways Green Preppers Are Trying to Protect their Privacy

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Environmental activists are not given the admiration that they deserve. A recent poll by Gallup found that a whopping 32% of Americans still doubt the existence of global warming. The government’s attitude is even worse.

Many global warming activists and green preppers have raised the alarm bell on climate change over the past few years. Government officials have taken notice and begun tracking their activity online. Even former National Guard officers have admitted that green preppers and climate activists are being targeted for terrorist watchlists.

Of course, the extent of their surveillance depends on the context of activism. People that make benign claims about climate change are unlikely to end up on a watchlist, although it is possible if they make allusions to their disdain of the government. However, even the most pacifistic and well intentioned environmental activists may unwittingly trigger some algorithm and be on the wrong side of a criminal investigation.

How could something like this happen? Here are some possibilities:

  • They could share a post on social media from a climate extremist group or another individual on the climate watchlist.
  • They could overly politicize their social media content, such as being highly critical of the president.
  • They could use figures of speech that may be misinterpreted as threats.
  • They might praise the goals of a climate change extremist organization that as previously resorted to violence, even if they don’t condone the actual means.

Preppers and environmental activists must do everything in their power to protect their privacy. Failing to do so could cost them their reputation, future career opportunities or even their freedom. Here are some ways that they are contacting themselves.

Living Off the Grid and Only Venturing to Civilization for Online Use

The more digital footprints you leave behind, the greater attention you draw. People that hold controversial views on environmentalism or doomsday prepping must minimize their digital paper trail.

Living off the grid is probably the best way to protect your privacy. You can make occasional trips to town to use the Wi-Fi and stock up on supplies.

Know the Surveillance Policies of Public Wi-Fi Providers

Using Wi-Fi away from your home can be a good way to protect your privacy.However, choosing the right public Wi-Fi providers is going to be very important.

Keep in mind that some corporate coffee shops such a Starbucks can store tapes for up to 60 days. Mom and pop businesses don’t have the technology nor the interest to store them that long. They generally store tips for only 24 hours and delete them afterwards. This gives you a good window of opportunity to post your thoughts on climate change without being detected.

Always use a VPN with a No Logging Policy

Using a VPN is one of the best ways to protect your online privacy. However, some of these providers do a much better job than others. What is a VPN and what should you look for when choosing one? Here are some things to look for when making a selection:

  • Make sure they are based in a country that has strict laws on protecting user privacy. VPNs that are based out of Switzerland, Panama for the British Virgin Islands are always good bets.
  • Look for VPN that has a strict no logging policy. Some VPNs will actually track the websites that you visit, which almost entirely defeats the purpose. Most obviously much better than this, but many also track Your connections and logging data. You want to use a VPN that doesn’t keep any logs at all.
  • Try to choose a VPN that has an Internet kill switch. This means that all content will stop serving if your VPN connection drops, which prevents your personal data from leaking out of the VPN tunnel.

You will be much safer if you use a high-quality VPN consistently, especially if you have controversial views on climate related issues or doomsday prepping.

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How Going Green Can Save Your Business Thousands

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Running a company isn’t easy. From reporting wages in an efficient way to meeting deadlines and targets, there’s always something to think about – with green business ideas giving entrepreneurs something extra to ponder. While environmental issues may not be at the forefront of your mind right now, it could save your business thousands, so let’s delve deeper into this issue.

Small waste adds up over time

A computer left on overnight might not seem like the end of the world, right? Sure, it’s a rather minor issue compared to losing a client or being refused a loan – but small waste adds up over time. Conserving energy is an effective money saver, so to hold onto that hard-earned cash, try to:

  • Turn all electrical gadgets off at the socket rather than leaving them on standby as the latter can crank up your energy bill without you even realizing.
  • Switch all lights off when you exit a room and try switching to halogen incandescent light bulbs, compact fluorescent lamps or light emitting diodes as these can use up to 80 per cent less energy than traditional incandescent and are therefore more efficient.
  • Replace outdated appliances with their greener counterparts. Energy Star appliances have labels which help you to understand their energy requirements over time.
  • Draught-proof your premises as sealing up leaks could slash your energy bills by 30 per cent.

Going electronic has significant benefits

If you don’t want to be buried under a mountain of paperwork, why not opt for digital documents instead of printing everything out? Not only will this save a lot of money on paper and ink but it will also conserve energy and help protect the planet. You may even be entitled to one of the many tax breaks and grants issued to organizations committed to achieving their environmental goals. This is particularly good news for start-ups with limited funds as the Environment Protection Agency (EPA) is keen to support companies opening up their company in a green manner.

Of course, if you’re used to handing out brochures and leaflets at every company meeting or printing out newsletters whenever you get the chance, going electronic may be a challenge – but here are some things you can try:

  • Using PowerPoint presentations not printouts
  • Communicating via instant messenger apps or email
  • Using financial software to manage your books
  • Downloading accounting software to keep track of figures
  • Arranging digital feedback and review forms
  • Making the most of Google Docs

Going green can help you to make money too

Going green and environmental stability is big news at the moment with many companies doing their bit for the environment. While implementing eco-friendly strategies will certainly save you money, reducing your carbon footprint could also make you a few bucks too. How? Well, consumers care about what brands are doing more than ever before, with many deliberately siding with those who are implementing green policies. Essentially, doing your bit for the environment is a PR dream as it allows you to talk about what everyone wants to hear.

Going green can certainly save your money but it should also improve your reputation too and give you a platform to promote your business.

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