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Brazilian Embassy Expresses Interest in Match Funding Partnership Around UK Carbon Saving Polythene Solution



The UK’s leading independent supplier of polythene products has met with the Brazilian embassy in London in a bid to forge a match funding partnership around sugarcane based polythene that has huge potential to improve both countries’ green credentials as well as Brazil-UK trade relations.

Polythene UK, the UK’s leading independent supplier of polythene products, has held talks with the Brazilian embassy to put forward its case for the promotion of a carbon neutral bio-based polythene that offers the potential to greatly reduce the impact of carbon emissions created through polythene production.

The sugarcane polymers used in the production of the polythene are supplied by petrochemical giant Braskem, the largest petrochemical company in Latin America, with headquarters in Sao Paolo, Brazil. Polythene UK is looking to secure political backing from the Brazilian embassy to try and promote the use of sugarcane polymers as an environmentally friendly solution that will boost both Brazil and the UK’s green credentials, contributing towards carbon emissions reduction targets.

James Woollard, MD of Polythene UK met with Counsellor Liliam Chagas of the Brazilian Embassy in London on the 8th of January 2016. Following a lengthy discussion, Counsellor Liliam expressed keen interest in the proposal, which has been put forward for consideration.

As part of the consideration process, the Brazilian embassy has agreed to host a roundtable event, which looks to see representatives from a variety of firms and industry bodies, including Polythene UK, Polystar Plastics, Duo Plastics, Group Barbier, Braskem, Polydist, the Carbon Trust, DEC, the Co-Op and Marks & Spencer, get together to discuss the concept of sugarcane based polythene and establish a plan of action to promote its use as an environmentally friendly alternative to oil-based polymers.

Polythene UK is looking to form a match funding partnership to raise funds to help promote the concept, with some of the key aims for the fundraising to establish a Carbon Trust website promoting bio based polythene, a UK plc study on the current fossil fuel LDPE situation, a report on the UK’s commitment to C02 reduction as well as funding to lobby the European Union for recognition around packaging waste levies/taxes.

James Woollard said: “The meeting was extremely constructive. Counsellor Liliam and her team were very impressed with the proposal and seemed to fully grasp the potential that sugarcane based polythene can offer to improving carbon emissions, whilst also improving trade between Brazil and the UK.”

He continued: “During the course of the discussion, Counsellor Liliam kindly offered to host a round table discussion which will see key industry stakeholders discuss the concept and look to create a workable plan that will see it become one of the market leading polythene solutions. We’re extremely optimistic following our conversation and will continue to talk with other industry partners and government contacts as we look to drive the process forward.”

Polythene UK has a vested interest in sugarcane based polythene production having been behind a product called Polyair™, which, when combined with a thinner polythene product called Polylite™, provides the capacity for carbon neutral polythene, without incurring increased costs. Using sugarcane polymers and specialist extrusion techniques to create thinner polythene, Polythene UK is able to offer a pioneering product that’s potentially both carbon neutral and cost neutral. Its green credentials are in the early stages of accreditation, which sees the Carbon Trust, DECC and Defra examining its potential.

James Woollard, Managing Director of Polythene UK said: “The implications of Polyair™ are huge. We’re leading the way when it comes to bio-based secondary packaging. Primary packaging innovations, such as Coca-Cola’s bio-based PET bottle, are widely reported upon. However, the gap in the secondary packaging market for bio-based materials is vast. So vast that, currently, we’re the only polythene provider actively looking to fill it.”

James said: “The immediate stumbling block for the use of sugarcane polymer is that it costs 30% more to produce. Companies recognise that and baulk at it. However, we’re able to reduce the thickness of polythene by a similar amount, meaning it’s possible to counteract that additional cost, whilst offering massive carbon emissions savings. We’re hoping that by persuading the Brazilian embassy of the potential of Polyair™, they’ll give it full political backing. Following our discussion, it certainly looks very promising at this stage.”

For more information on Polythene UK, or to arrange to discuss the concept of Polyair™ with James Woollard directly, please get in touch with Lloyd Hughes or David Barrett at Pic PR (The Polythene UK Press Office) on 01386 882474 or email or


A Good Look At How Homes Will Become More Energy Efficient Soon




energy efficient homes

Everyone always talks about ways they can save energy at home, but the tactics are old school. They’re only tweaking the way they do things at the moment. Sealing holes in your home isn’t exactly the next scientific breakthrough we’ve been waiting for.

There is some good news because technology is progressing quickly. Some tactics might not be brand new, but they’re becoming more popular. Here are a few things you should expect to see in homes all around the country within a few years.

1. The Rise Of Smart Windows

When you look at a window right now it’s just a pane of glass. In the future they’ll be controlled by microprocessors and sensors. They’ll change depending on the specific weather conditions directly outside.

If the sun disappears the shade will automatically adjust to let in more light. The exact opposite will happen when it’s sunny. These energy efficient windows will save everyone a huge amount of money.

2. A Better Way To Cool Roofs

If you wanted to cool a roof down today you would coat it with a material full of specialized pigments. This would allow roofs to deflect the sun and they’d absorb less heat in the process too.

Soon we’ll see the same thing being done, but it will be four times more effective. Roofs will never get too hot again. Anyone with a large roof is going to see a sharp decrease in their energy bills.

3. Low-E Windows Taking Over

It’s a mystery why these aren’t already extremely popular, but things are starting to change. Read low-E window replacement reviews and you’ll see everyone loves them because they’re extremely effective.

They’ll keep heat outside in summer or inside in winter. People don’t even have to buy new windows to enjoy the technology. All they’ll need is a low-E film to place over their current ones.

4. Magnets Will Cool Fridges

Refrigerators haven’t changed much in a very long time. They’re still using a vapor compression process that wastes energy while harming the environment. It won’t be long until they’ll be cooled using magnets instead.

The magnetocaloric effect is going to revolutionize cold food storage. The fluid these fridges are going to use will be water-based, which means the environment can rest easy and energy bills will drop.

5. Improving Our Current LEDs

Everyone who spent a lot of money on energy must have been very happy when LEDs became mainstream. Incandescent light bulbs belong in museums today because the new tech cut costs by up to 85 percent.

That doesn’t mean someone isn’t always trying to improve on an already great invention. The amount of lumens LEDs produce per watt isn’t great, but we’ve already found a way to increase it by 25 percent.

Maybe Homes Will Look Different Too

Do you think we’ll come up with new styles of homes that will take off? Surely it’s not out of the question. Everything inside homes seems to be changing for the better with each passing year. It’s going to continue doing so thanks to amazing inventors.

ShutterStock – Stock photo ID: 613912244

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IEMA Urge Government’s Industrial Strategy Skills Overhaul To Adopt A “Long View Approach”



IEMA, in response to the launch of the Government’s Industrial Strategy Green Paper, have welcomed the focus on technical skills and education to boost “competence and capability” of tomorrow’s workforce.

Policy experts at the world’s leading professional association of Environment and Sustainability professionals has today welcomed Prime Minister Teresa May’s confirmation that an overhaul of technical education and skills will form a central part of the Plan for Britain – but warns the strategy must be one for the long term.

Martin Baxter, Chief Policy Advisor at IEMA said this morning that the approach and predicted investment in building a stronger technical skills portfolio to boost the UK’s productivity and economic resilience is positive, and presents an opportunity to drive the UK’s skills profile and commitment to sustainability outside of the EU.

Commenting on the launch of the Government’s Industrial Strategy Green Paper, Baxter said today:

“Government must use the Industrial Strategy as an opportunity to accelerate the UK’s transition to a low-carbon, resource efficient economy – one that is flexible and agile and which gives a progressive outlook for the UK’s future outside the EU.

We welcome the focus on skills and education, as it is vital that tomorrow’s workforce has the competence and capability to innovate and compete globally in high-value manufacturing and leading technology.

There is a real opportunity with the Industrial Strategy, and forthcoming 25 year Environment Plan and Carbon Emissions Reduction Plan, to set long-term economic and environmental outcomes which set the conditions to unlock investment, enhance natural capital and provide employment and export opportunities for UK business.

We will ensure that the Environment and Sustainability profession makes a positive contribution in responding to the Green Paper.”

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