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Blue & Green affiliate Etsy valued at £2.7bn at IPO



$2 billion worth of goods was bought through Etsy last year. Etsy rang the open for their Nasdaq listing on Thursday. Early trading saw their shares soar by 120%. We’re delighted for them and that they’re one of affiliate partners.

Etsy was one of the companies we chose to be part of our first Affiliate Directory published a fortnight ago. Just 5%, one in 20, of our readers buying something through one of our partners would mean we are fully funded every single month.

Etsy is a marketplace where people around the world connect to buy and sell handmade and vintage goods. Etsy offers a meaningful and personal shopping experience to consumers and gives independent, creative businesses around the world the tools to be successful. Their mission is to reimagine commerce in ways that build a more fulfilling and lasting world. Etsy offers a unique array of products that appeal to a wide range of audience across the world.

Etsy is a marketplace where people around the world connect, both online and offline, to make, sell and buy unique goods. The heart and soul of Etsy is their global community: the creative entrepreneurs who use Etsy to sell what they make or curate, the shoppers looking for things they can’t find anywhere else, the manufacturers who partner with Etsy sellers to help them grow, and the Etsy employees who maintain and nurture their marketplace.

They are building a human, authentic and community-centric global and local marketplace. They are committed to using the power of business to create a better world through their platform, their members, their employees and the communities they serve.

As they grow, commitment to their mission remains at the core of their identity. It is woven into the decisions they make for the long-term health of their ecosystem, from the sourcing of their office supplies to their employee benefits to the items sold in their marketplace online.

In an ‘Etsy Economy’, creative entrepreneurs can find meaningful work selling their goods in both global and local markets, where thoughtful consumers can discover those goods and build relationships with the people who make and sell them.

You can buy items through Etsy and help support Blue & Green here.

Photo: Etsy

Further reading:

Affiliate Directory – March 2015

Introducing a Blue & Green friend: Etsy UK


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